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Down 36% in 2026, Is SoFi Stock Undervalued? | SOFI Stock Analysis

Published 2026.06.14
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SUMMARY

Parkev Tatevosian, CFA, analyzes SoFi's 36% decline in 2026, examining macroeconomic factors, valuation adjustments, and the company's current prospects. He provides an updated intrinsic value and reaffirms his buy rating based on recent economic developments and SoFi's business fundamentals.

MAIN POINTS

  • SoFi stock has declined over 36% in 2026 while the broader market has performed strongly.
  • A major update to SoFi's valuation involves lowering its beta due to recent positive economic data, particularly a stronger-than-expected jobs report.
  • SoFi's large personal loan portfolio makes it sensitive to economic conditions, with recent economic strength reducing default risk.
  • The economic boost from artificial intelligence investment has offset headwinds like tariffs and higher oil prices, improving SoFi's outlook.
  • Lowering the risk premium increased SoFi's intrinsic value estimate to $19 per share, above its current market price.
  • Despite high interest rates and inflation, SoFi remains undervalued, and the analyst reiterates a buy rating.

DETAILED ANALYSIS

SoFi Technologies, Inc. has experienced a significant share price decline of over 36% in 2026, contrasting with the broader market's robust performance. This downturn followed a period when SoFi's stock price surged near $30 per share in late 2025, a level previously identified as overvalued. After the stock fell to around $18 per share in early 2026, the analyst upgraded it to a buy, and it has since traded sideways near $16–$17.

A key update in the current analysis is the reduction of SoFi's beta, reflecting decreased perceived risk due to recent macroeconomic improvements. The U.S. jobs report for May exceeded expectations, with revisions showing even stronger employment growth in prior months. This labor market strength directly benefits SoFi, which holds a substantial portfolio of personal loans on its balance sheet.

Improved employment reduces the risk of customer defaults, a critical factor for lenders like SoFi.

Despite earlier economic headwinds such as tariffs, increased oil prices due to conflict in Iran, and elevated living costs, several positive factors have emerged. Enhanced tax refunds in 2026, stemming from extended tax cuts under President Trump, and a surge in artificial intelligence investment have provided significant economic stimulus. The AI boom has generated widespread job creation, particularly in data center construction and related industries, further strengthening the U.S. economy and supporting consumer credit quality.

The analyst's discounted cash flow (DCF) valuation now places SoFi's intrinsic value at $19 per share, up from a previous estimate of $16, and above the current market price of $16.67. While many investors anticipated interest rate cuts to support SoFi, the analyst argues that the current economic environment—with rising inflation and robust growth—does not warrant lower rates. In fact, higher rates have attracted third-party lenders to SoFi's loan platform, as they can earn attractive returns on high-quality personal loans.

The forward price-to-earnings ratio of 24.3 marks the lowest valuation for SoFi since January 2024. Given these factors, the analyst maintains a buy rating, viewing SoFi as undervalued amid ongoing economic strength.

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